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Marketing automation that fuels your entire funnel
Free up your team for more high-impact work
Zapier helps you automate everything from campaign creation to reporting to personalizing your customer experience. That way, you can spend less time checking for leads or looking up data, and more time on impactful, creative work.
Create experiences that convert
Build personalized, scalable experiences that convert more leads with automation. Whether it's a custom ad campaign, hyper-personalized outreach, or a next-level event, just dream it up and let Zapier do the rest.
Keep a pulse on performance with painless reporting
Say goodbye to CSV downloads, stale dashboards, and unclear attribution. Use automation to pass data properties between platforms to create an always-up-to-date source of truth. You can even get alerts for anomalies like a social post going viral.
Trusted by companies large and small
Explore what’s possible with Zapier
![Bar graph icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751259/Use%20Cases/Icons/icon-mc-1_mg4va7.png)
New insights on campaign performance
Create a unified view of your important metrics, making it easy to see the impact of your work, then further optimize it.
![Time saved icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751259/Use%20Cases/Icons/icon-mc-2_dq3uty.png)
Lean teams, limitless impact
Automate work that doesn’t need a human touch. You'll make time for high-impact work that moves the needle without adding headcount.
![Steps icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751258/Use%20Cases/Icons/icon-mc-3_thoimy.png)
Marketing automation that scales
Powerful automation that’s easy enough for Marketing to create and scale—no developers required.
![Illustration representing marketing campaign management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749942/Use%20Cases/Top%20Level%20Page/uc-tl-mc_zjeldy.png)
Most popular apps for marketing campaign management
![Hubspot logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use%20Cases/Logos/hubspot-80_wlbmr8.png)
![Eventbrite logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749664/Use%20Cases/Logos/eventbrite-80_dhbxzw.png)
![Mailchimp logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695335995/Use%20Cases/Logos/mailchimp-80_qglkfg.png)
![Facebook Lead Ads logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695768241/Use%20Cases/Logos/facebook-80_csifjd.png)
![Google Analytics logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695335996/Use%20Cases/Logos/google-analytics-80_ursq30.png)
![Union icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751260/Use%20Cases/Icons/icon-lm-1_xpvie4.png)
Sales and marketing unite
Revenue goals become a reality when you remove silos. Improve collaboration with a unified view of your customer's journey.
![Star icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751260/Use%20Cases/Icons/icon-lm-2_xrkzcz.png)
Capture, convert, celebrate
With seamless lead capture, smooth handoffs, and advanced routing, you’ll create a better buying experience and win more customers.
![Lead added icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695751259/Use%20Cases/Icons/icon-lm-3_udmdck.png)
More leads, less management
Rapidly create and iterate on campaigns—and watch your leads roll in automatically, so you can focus on high-impact work.
![An illustration representing lead management](https://res.cloudinary.com/zapier-media/image/upload/v1696370947/Use%20Cases/Top%20Level%20Page/uc-tl-lm_vxilss.png)
Most popular apps for lead management
![Salesforce logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use%20Cases/Logos/salesforce-80_uwhwbi.png)
![Hubspot logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use%20Cases/Logos/hubspot-80_wlbmr8.png)
![Microsoft Dynamics 365 logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use%20Cases/Logos/microsoft-dynamics-80_nfktoy.png)
![Marketo logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695335996/Use%20Cases/Logos/marketo-80_flyxsp.png)
![Slack logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use%20Cases/Logos/slack-80_gt4gto.png)
![Play button icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-pm-1_yuzezv.png)
Kick projects off with ease
Automate the admin work—including dozens of tasks—that comes with project kickoffs and get moving faster.
![Calendar icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-pm-2_mxeg5k.png)
Keep work on track and on time
With automation, you can send task updates to relevant stakeholders can flag risks early if projects fall behind.
![Home icon](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695841133/Use%20Cases/Icons/icon-pm-3_heq7og.png)
Centralize project updates
Automatically send project updates to a central platform, so everyone knows where to get the most current status updates.
![Illustration representing project management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695876144/Use%20Cases/Top%20Level%20Page/uc-tl-pm_kq5nwq.png)
Most popular apps for project management
![Asana logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695356406/Use%20Cases/Logos/asana-80_inmggh.png)
![ClickUp logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749664/Use%20Cases/Logos/clickup-80_odal4s.png)
![Airtable logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695412825/Use%20Cases/Logos/airtable-80_i6ha0f.png)
![Slack logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use%20Cases/Logos/slack-80_gt4gto.png)
![Google Sheets logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695399984/Use%20Cases/Logos/googlesheets-80_recafq.png)
![Icon of two branching arrows](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-dm-1_kcn6zw.png)
Easily move data where it needs to go
Ditch manual entry and move all your important data—whether it's leads, support tickets, or orders—at the speed of automation.
![Icon of an interface](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-dm-2_o9h9rg.png)
Format data exactly how you need it
Pass info between tools in the specific format you need. You'll spend less time formatting info, and more time acting on it.
![Icon of a chart](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695840556/Use%20Cases/Icons/icon-dm-3_nnnj6x.png)
Unlock insights and maximize results
Gather disparate data and funnel it into a single source of truth. You'll glean powerful insights you can act on.
![An illustration representing data management](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695876144/Use%20Cases/Top%20Level%20Page/uc-tl-dm_urieiy.png)
Most popular apps for data management
![Airtable logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695412825/Use%20Cases/Logos/airtable-80_i6ha0f.png)
![Hubspot logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695336764/Use%20Cases/Logos/hubspot-80_wlbmr8.png)
![Google Drive logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695841884/Use%20Cases/Logos/google-drive-80_e7mpwz.png)
![MySQL logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749665/Use%20Cases/Logos/mysql-80_rpdvgh.png)
![PostgreSQL logo](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1695749890/Use%20Cases/Logos/postgresql-80_tjf4vk.png)
![An image of the ServiceTitan team](https://res.cloudinary.com/zapier-media/image/upload/q_auto/f_auto/v1702921138/Roles/Individual%20Pages/servicetitan-cs-v2_unxh1a.png)
CUSTOMER STORY
How ServiceTitan leverages Zapier to get accurate lead data in real-time
"What used to be a manual process of downloads, formatting, and uploads now happens effortlessly, saving us time to focus on more valuable tasks. ...We can feel confident that our remarketing lists remain as fresh as our data."
— Matt Grebow, Senior Manager of Demand Generation, ServiceTitan
Move your marketing forward with Zapier
7,000+ tools, connected
Connect every tool in your marketing stack with easy automation.
Powerful-yet-intuitive automation
Set up workflows with advanced logic and filters in minutes.
Respond in real time
Share leads or send follow-ups instantly with a one-minute update time on paid plans.